Transform your marketing career! Join us as a Director of Performance Marketing, leading data-driven initiatives to enhance demand generation in a remote setting.In this influential role, you will be responsible for owning the demand-generation strategy while executing campaigns across multiple channels. Your collaborative approach with sales and RevOps will ensure alignment on targets and lead qualifications, ultimately fueling the company's growth. Manage marketing automation efforts and oversee team performance metrics to consistently achieve ambitious revenue targets.Key Responsibilities:• Own the development of demand-generation strategies and campaigns• Execute integrated marketing initiatives for lead nurturing• Collaborate with sales on market alignment and lead criteria• Monitor CRM integration and campaign analytics• Administer budget and resource allocation for demand effortsRequirements:• 10+ years in demand generation with a focus on B2B• 5+ years in a leadership role driving pipeline and revenue• Competence in marketing automation tools (HubSpot) and CRM management• Excellent analytical skills for measuring campaign success• In-depth knowledge of performance optimization and lead strategiesLeverage your skills to lead transformative demand-generation efforts while nurturing a high-performance culture in a supportive remote workplace.#J-18808-Ljbffr
Drive Growth As A Performance Marketing Director In A Dynamic Environment
LOOPIO
toronto, toronto
Published 27 days ago
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