Overview We’re on the hunt for an Account Director who really understands social. Based in Toronto, you’ll lead social programs for brands that want to show up in culture, not just post into the void. This isn’t about maintaining calendars, it’s about creating work people actually care about. You’ll turn client ambition into ideas that move fast. Leading teams across strategy, creative, and delivery, you know how to connect the dots and keep momentum high. You ask smart questions, push for better answers, and aren’t afraid to shake things up when something isn’t landing. We’re a growing agency, which means no passengers. You’ll have real influence on how we work, what we make, and how we grow. If you like building as you go, you’ll feel right at home. Relationships matter here. You’ll be the kind of partner clients trust and the teammate people want in the room when things get complex or ambitious. You bring clarity, energy, and a point of view. And yes, this role is deeply plugged into culture. You’re across platforms, creators, trends, and shifts in behavior before they hit the mainstream. More importantly, you know what’s worth acting on, and what’s just noise. If you’re excited by the idea of shaping standout work, building something meaningful, and leaving your mark on a fast‑moving agency, we should talk. Responsibilities Partner with strategy, creative, media, and community teams to shape social strategy (organic and paid), including channel roles, content pillars, publishing approach, and success metrics. Partner with strategy and creative to develop clear social briefs and ways of working that lead to great work. Oversee social content development and delivery (always‑on and campaigns), including asset lists, stakeholder reviews, legal/brand approvals, and production timelines. Govern creator/influencer and partnership deliverables in collaboration with internal specialists (or external partners), ensuring briefs, deliverables, usage rights, and timelines are clear and managed. Lead day‑to‑day social delivery: mobilize the cross‑functional team, manage project progress, and ensure smooth collaboration across strategy, creative, media, production, and community. Support social reporting and insights: consolidate updates, performance learnings, and recommendations in partnership with data team members to inform optimizations and future briefs. Document key client/agency decisions and next steps, and manage budgets/forecasting for social scopes (including resourcing considerations and risk mitigation as needed). Ability to build small and large program budgets, that drive business profitability. Actively identifies organic opportunities for new business development & growth within client’s business; work to create and implement a plan to sell incremental programs and services. Coach and mentor junior team members, supporting performance and career development. Qualifications A confident, passionate, and enthusiastic Account Director with 7–9 years experience in a creative agency environment working in social, with a strong understanding of agency operations. Previously led social programs on large, blue‑chip brands in Canada, maintaining a comprehensive understanding of clients' brands and delivered social work to compliment brand strategy. Strong understanding and experience delivering in the social space (organic and paid), including content production workflows, creator/influencer deliverables, community management, and paid social trafficking/launch processes. Demonstrated social platform fluency (e.g., Meta, TikTok, YouTube, LinkedIn) with working knowledge of creative specs, content best practices, and how social ladders up to the broader comms plan. Experience forming strong client relationships, leading performance reviews, negotiating budgets. Curiosity for the brightest and best in social, and translating this into brilliant creative and editorial executions. Obsessed with the internet and how online culture shapes the world around us. Someone who is proudly accountable, calm, actively listens, and is a confident presence. Additional Information Salary Transparency matters to us. The salary range for this position is $110,000 to $120,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data. AI Use We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision‑making. We believe in a human‑first approach, where your experience and potential are recognized by people. Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources. #J-18808-Ljbffr