Assume a key role in shaping growth strategies as a Performance Marketing Director. Drive paid acquisition channels and optimize performance through innovative marketing tactics.This role emphasizes hands-on management of marketing campaigns across various platforms to establish a robust growth model. Partner with creative and data teams to develop high-performing assets and ensure effective tracking of metrics. Your success will depend on your ability to foster a culture of experimentation and optimize customer acquisition strategies, balancing growth and efficiency.Key Responsibilities:• Lead performance marketing initiatives across key platforms• Develop models for connecting spend with customer value• Direct comprehensive campaign strategies from inception to execution• Collaborate with creative tasks for optimized output• Implement best-in-class measurement for campaign insightsRequirements:• 8+ years in performance marketing or similar fields• Demonstrated success in scaling marketing efficiency• Strong understanding of measurement and attribution tools• High data fluency with familiarity in SQL preferred• Proficient in startup environments prior experiencePlay a crucial role in driving marketing success through data-driven strategies and effective campaign management.#J-18808-Ljbffr
High-Impact Performance Marketing Director
HRB
toronto, toronto
Published 27 days ago
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