At Manulife Wealth, our Advisor Marketing team focuses on creating and implementing marketing strategies to empower advisors and help them grow. We work across Dealer and MGA channels, Capital Markets and the Investment Office to deliver practical, high‑quality marketing support.We’re looking for a versatile Senior Marketing Manager who can move confidently between strategy and execution and knows how to navigate highly‑matrixed organizations. In this role, you will support initiatives related to programs and products, marketing strategy, operational efficiency, advisor‑focused content and collateral development. Reporting to the Director of Advisor Marketing, your role will be crucial in developing and managing marketing initiatives that help these advisors deliver exceptional value to their clients.ResponsibilitiesSupport the Dealer, MGA, Capital Markets and the Investment Office with day‑to‑day marketing needs and large‑scale program and product launches.Translate complex investment and product topics into clear, engaging advisor and client‑friendly content.Act as a connector – bringing together product, investments, compliance, digital, creative and communications partners to move work forward.Develop marketing strategy and go‑to‑market plans.Develop and execute marketing initiatives across email, digital, thought leadership, presentations, events and collateral.Support product, program and initiative launches from brief to delivery.Manage quarterly advisor communications and campaign amplification across relevant channels.Ensure materials are current, compliant and easy to find on advisor platforms and websites.Help modernize how marketing work gets done by introducing smarter processes, tools and automation.Look for ways to simplify, streamline and scale – without losing quality.Track results, share insights and apply learnings to continuously improve future activity.Maintain and govern digital content across internal and external platforms.Use data and analytics to understand what’s working (and what’s not).Partner with digital teams to deliver campaigns that are thoughtful, targeted and measurable.Embed AI in your strategy, day‑to‑day tasks, and carry it through to your execution.QualificationsDegree in marketing or related field.4-7+ years of marketing experience (leveling flexible based on scope and impact).PowerPoint whiz who can design, format, and tell a strategic story through words and visuals.Strong project management and organizational skills.Clear, confident written and verbal communication.Comfort working across digital channels and marketing technology.A thoughtful, organized executor who can also think strategically.Ability to adapt quickly in a fast‑moving, evolving environment.Preferred QualificationsExperience in financial services, wealth, investments or capital markets is a strong asset.Familiarity with tools like Workfront, Seismic, DOMO, Adobe Journey Optimizer and Microsoft 365 is an asset.Experience using AI‑powered tools such as Microsoft Copilot to improve productivity and workflow efficiency.Benefits & CultureAs part of our global team, we’ll support you in shaping the future you want to see.We’ll empower you to learn and grow the career you want.We’ll recognize and support you in a flexible environment where well‑being and inclusion are more than just words.Legal & Equal Opportunity Statement Manuvie is an employer that subscribes to the principle of equal access to employment. As a valued employer of Manulife/John Hancock, we celebrate diversity and are committed to fostering an inclusive workplace that takes advantage of the diversity of our employees and the talents of each individual. We pledge to ensure recruitment, retention, promotion, and remuneration are fair, and we administer all our practices and programs without discrimination for race, ancestry, heritage, color, ethnicity, citizenship, religion, belief or religious convictions, gender (including pregnancy), sexual orientation, genetic traits, veteran status, gender identity, gender expression, age, marital or partnership status, family situation, disability, or any other protected characteristic under applicable law. We are committed to eliminating barriers to equal access to employment. If you need a reasonable accommodation during recruitment, an HR representative will work with you. All accommodation information is stored and used in accordance with applicable laws and policies at Manuvie. For accommodations, write to Location and Compensation Region: Toronto, OntarioWork modality: HybridSalary range: $92,900.00 CAD - $142,900.00 CADEmployees also have the possibility to participate in incentive programs and receive performance‑related pay. The actual salary will vary based on local market conditions, geographic region, and position‑specific factors such as knowledge, skills, experience, and education. If you apply to this position outside of your primary location, please contact for the applicable salary range for your region.Additional Benefits Manuvie offers a wide range of customizable benefits to eligible employees, including medical, dental, mental health, vision, short‑term and long‑term disability, life, DMA, adoption, surrogate motherhood, non‑urgent medical care, as well as employee and family assistance programs and financial guidance. We also offer different retirement savings plans (including pension plans and international equity‑based program with employer matching contributions) and education and financial advice resources. Our generous paid‑time‑off program in Canada includes statutory holidays, vacation, personal leave and sick leave, and we offer the full range of legally required leave. If applying in the United States, please write to for more information on the specific paid‑time‑off provisions.Data Use Statement We use data and analytics technologies such as artificial intelligence (AI) and automated processing tools to analyze and process information you provide or that parties transmit to us in the application process. For more information, please consult our personal data collection statement.#J-18808-Ljbffr