Description Join AWS Canada's Financial Services Industry team and drive cloud adoption across Canada's $6.7B+ financial sector market. You’ll build strategic relationships with leading financial institutions from banks and insurers to fintech innovators helping them modernize their operations, harness generative AI, and navigate digital transformation. As an Enterprise Sales Representative in our Greenfield role, you’ll engage with C‑suite executives and technical leaders to shape how financial services organizations leverage cloud technology, while building a robust pipeline and consistently delivering on revenue targets in a market with significant growth opportunity. Key Job Responsibilities Drive revenue growth and new customer acquisition within the Canadian financial services greenfield segment, targeting accounts across insurance, capital markets, wealth management, and fintech while meeting or exceeding quarterly revenue targets Develop and execute territory coverage plans centered around financial services vertical‑specific strategies, including domain‑driven narratives around mainframe modernization, generative AI adoption, data platform transformation, and regulatory compliance Build and maintain strategic relationships with key accounts at the executive and vice president level, becoming a trusted advisor on cloud‑enabled financial services transformation and connecting business outcomes to AWS capabilities Collaborate cross‑functionally with Solutions Architects, Specialists in AI/ML and Security, and Customer Success teams to accelerate customer adoption and ensure post‑sale partnership success Develop and manage a robust sales pipeline leveraging domain insights, Innovation Days, executive engagement programs, and partner relationships to extend reach and drive adoption A day in the life Your focus centers on driving new business within Canada's financial services sector, where you’ll engage with decision‑makers across banking, insurance, capital markets, wealth management, and fintech organizations. You might start your day preparing for a briefing with a Chief Information Officer at a major bank, where you’ll connect their modernization goals to AWS capabilities around mainframe transformation and data platform innovation. Later, you could be collaborating with our Solutions Architects to design a proof‑of‑concept for a wealth management platform exploring generative AI adoption, or working with our Specialists to address a prospect’s security and compliance concerns. Beyond traditional sales activities, you’ll develop territory coverage plans tailored to specific financial services sub‑verticals, leverage industry insights to identify whitespace opportunities, and participate in executive engagement programs and Innovation Days. You’ll also work cross‑functionally with our customer success teams to ensure smooth transitions post‑sale and build long‑term strategic partnerships. Moderate travel throughout Canada supports your customer meetings, executive briefings, and industry participation. About the team We are AWS Canada’s Financial Services Industry team, dedicated to helping financial institutions innovate and scale on cloud. Our work spans five strategic domains: Banking, Insurance, Capital Markets & Risk, Wealth Management & Fintech, and Generative AI Acceleration. We operate as one integrated team sales, solutions architects, specialists, customer success managers, and partners united by a shared mission to deliver customer outcomes and accelerate cloud adoption across the financial services landscape. Our vision centers on establishing AWS as the platform of choice for financial services transformation in Canada. We serve customers ranging from established financial institutions to emerging fintech companies, helping them unlock new capabilities, improve operational efficiency, and compete in an increasingly digital marketplace. You’ll be part of a collaborative environment where your contributions directly influence how financial services organizations approach cloud strategy and digital innovation. Basic Qualifications Experience in technology sales selling enterprise software, networking, infrastructure, managed hosting services, or cloud computing services Experience driving new business in greenfield accounts at the C‑suite level or equivalent 5+ years of full sales cycle, technology sales or equivalent business development, sales engineering/consulting or equivalent experience Knowledge of technology platforms within the financial services context, including IT infrastructure, data centers, cloud services, and cloud adoption strategies Preferred Qualifications Experience identifying, developing, negotiating, and closing large‑scale technology deals Background in financial services sales or consulting Equal Opportunity Employer Statement Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Compensation and Benefits The base salary range for this position is listed below. As a total compensation company, Amazon’s package may include other elements such as sign‑on payments, restricted stock units (RSUs), and sales incentives (where applicable). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, basic life & AD&D insurance), Registered Retirement Savings Plan (RRSP), Deferred Profit Sharing Plan (DPSP), paid time off, and other resources to improve health and well‑being. Location CAN, ON, Toronto – 99,800.00 – 166,700.00 CAD annually #J-18808-Ljbffr