We are seeking a Senior Product Marketing Manager, Retail Wholesale to champion NuORDER, one of Lightspeed Retail’s product portfolio. In this role you will lead go-to-market strategy, positioning, and adoption efforts across the NuORDER product, working closely with Product, Strategy, Support, and Sales to ensure enhancements to the user experience translate into measurable improvements in product adoption, sales effectiveness, and current client growth. What You’ll Be Responsible For Own positioning and messaging for NuORDER and its features Refine and lead the product/feature launch process, working with GTM Operations and Product Management Develop a win‑loss/voice of market program to gather customer, sales, and market feedback that informs product and GTM strategy Monitor the competitor landscape and provide regular updates on positioning Lead customer marketing efforts focused on driving product adoption and upsell & cross‑sell campaigns that increase monthly recurring revenue and reduce churn Develop and maintain ICP and persona insights that guide messaging for sales and marketing teams Collaborate with Product and GTM Operations to identify friction points in the merchant journey and shape GTM strategies that improve satisfaction and adoption Partner with all GTM teams to ensure accurate messaging, collateral, and training for adoption Measure and analyze the impact of product launches and GTM campaigns Create feedback loops with Sales, Support, and Merchant Success to refine messaging and influence the product roadmap based on real‑world pain points Use qualitative and quantitative research (merchant interviews, support data, surveys) to validate positioning and inform prioritization Collaborate with Integrated Marketing and Campaigns to develop content and campaigns that improve awareness and education of features in your portfolio What You Bring 2+ years of experience in SaaS product marketing Strategic thinker with hands‑on experience developing positioning, messaging frameworks, and go‑to‑market strategies Demonstrated ability to synthesize customer insights and support data into actionable marketing and product recommendations Strong collaboration skills and proven success working cross‑functionally with Product, Sales, Support, and Enablement Comfort navigating ambiguity, with a proactive mindset and a focus on continuous improvement Excellent written and verbal communication skills; able to translate technical features into clear merchant benefits Experience conducting and leveraging qualitative and quantitative research (surveys, interviews, support feedback) to inform strategy A growth mindset and curiosity about the merchant journey – always asking how we can make the experience better Even Better If You Have, But Not Necessary Experience in the retail wholesale industry in any capacity Solid understanding of wholesale operations and how retail merchants run their businesses What’s in it for you Ability to work in a truly flexible environment Genuine career opportunities in a growing, customer‑centric company Team size that is large enough for growth but lean enough to make a real impact Compensation: $130‑140k base (approximate range). Additional benefits include Lightspeed RSU program, unlimited paid time off policy, flexible working policy, immediate access to health insurance, health and wellness benefits, paid leave assistance for new parents, LinkedIn learning license, and one paid volunteer day annually. Lightspeed is a proud equal‑opportunity employer. We are committed to creating an inclusive and barrier‑free workplace. Accommodations are available on request for candidates taking part in all aspects of the selection process. #J-18808-Ljbffr