Building the Future of Crypto Our Krakenites are a world‑class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology. Role Overview As a Product Manager, Prop Growth, you will own the full trader lifecycle experience across Breakout Prop and Kraken Prop – acquisition, onboarding, engagement, retention, and everything in between. You report directly to the Head of Product and will collaborate closely with traders, engineers, designers, and growth marketers to build a prop trading product that people love to use. Responsibilities Drive the growth and engagement roadmap within your domain – sequencing, requirements, and delivery – in close partnership with the Head of Product Own the end‑to‑end trader lifecycle: from first touch through checkout, onboarding, funded account, and repeat purchase Lead the product strategy for trader engagement and retention – competitions, achievements, rewards, in‑app notifications, and loyalty programs Own mobile product strategy across both Breakout Prop and Kraken Prop – signup flow, payments, push notifications, and in‑app engagement Partner with design to establish a cohesive Breakout design system – seamless UX from acquisition to trading Work with marketing and growth on localization, affiliate programs, and expanding prop into new markets Own onboarding improvements – in‑terminal education, progressive disclosure, and reducing time‑to‑first‑trade for new users Set the bar for what "done" means on growth and UX features – requirements, edge cases, acceptance criteria, and post‑ship iteration Qualifications Product Depth 3–6+ years in senior product management, with significant experience owning growth, engagement, or consumer UX Track record of moving acquisition, activation, and retention metrics – you know how to find the lever and pull it Experience designing and shipping onboarding flows, checkout experiences, and engagement loops that actually work Strong product instinct for what makes people come back – you think in terms of habits, hooks, and value delivery moments Ability to write detailed, unambiguous product requirements that engineers and designers can act on without constant clarification Experience with mobile product development – you think mobile‑first and understand the constraints and opportunities of the channel Growth & Data Fluency Comfortable with funnel analytics – you can slice a cohort, identify a drop‑off, and turn it into a prioritized hypothesis Experience running structured experiments and interpreting results without over‑indexing on noise Familiarity with lifecycle marketing tools (Braze or equivalent) and how product and marketing intersect in the engagement layer Strong opinions on localization, internationalization, and building for global audiences Leadership & Craft Senior enough to own a domain with minimal direction – you set the agenda, you don’t wait for one Strong written communicator – your PRDs, tickets, and async updates are clear and complete Experience working across design, engineering, and marketing in a fast‑moving environment User empathy – you’ve thought deeply about what it feels like to be a first‑time prop trader who doesn’t know where to start Crypto‑native or deeply curious – you understand the space, the culture, and why prop trading is having its moment Equal Opportunity Statement We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance. As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. Compensation Compensation Range: $110.4K - $220.8K #J-18808-Ljbffr
Product Manager, Prop Growth - Breakout
KRAKEN
, , canada, , , canada
Published 25 days ago
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