Take the lead as a Digital Analytics Technical Expert with remote flexibility. Manage advanced tagging systems and data visualization efforts to optimize user journeys.This influential role focuses on designing and managing the Google Tag Manager infrastructure while ensuring the effective flow of event data. You will partner with various teams to map out analytics requirements and translate data into clear visuals for stakeholders. Your leadership will support adherence to governance standards across all analytical outputs.Key Responsibilities: • Maintain Google Tag Manager Master Container • Strategize data routing for improved analytics • Coordinate with teams for journey mapping initiatives • Create user-friendly dashboards with PowerBI or Streamlit • Define and uphold tracking standards across platformsRequirements: • 3+ years' experience in digital analytics • Mastery of Google Tag Manager and GA4 • Experience with Customer Data Platforms, ideally Segment • Strong analytical skills with a consultative approach • Proficiency in SQL for data accuracy checkingLead digital transformation by implementing robust analytics strategies that drive significant insights and enhance the customer experience. #J-18808-Ljbffr
Technical Lead, Digital Analytics Strategies
EMPIRE LIFE
winnipeg, winnipeg
Published 28 days ago
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