Lead transformative brand marketing efforts as the Head of Brand Marketing in Canada. Shape strategies and execute campaigns that capture attention and drive customer loyalty nationwide.This strategic position entails overseeing the entire brand marketing spectrum, crafting compelling narratives that connect with Canadian travelers. You will be responsible for managing creative outputs, media strategies, and cross-functional team collaboration while analyzing brand performance metrics to continuously refine tactics. Your leadership will be crucial in making the brand a household name across the nation.Key Responsibilities: • Drive Canadian brand strategy and messaging • Monitor brand health metrics and allocate resources • Launch integrated campaigns across various media • Cultivate relationships with influencers for brand advocacy • Enhance PR strategies to boost national visibilityRequirements: • 7+ years of experience in brand leadership • Expertise in executing high-impact marketing campaigns • Strong background in B2C branding • Proficiency in storytelling and creative execution • Experience leading teams and managing projects effectivelyElevate brand recognition and foster community connection through expert marketing strategies tailored for the Canadian market. #J-18808-Ljbffr