About the role As Quandri's Demand Generation Manager, you'll be a key driver of our growth strategy, sitting at the intersection of marketing, sales, and revenue operations. Reporting to the VP of Marketing, you will work closely with cross‑functional partners to build and execute campaigns that fuel our pipeline and accelerate our mission to transform the insurance industry. What you'll do Develop and execute targeted, multi‑channel programs for a defined set of high‑value enterprise accounts Design multi‑touch, omnichannel demand generation programs that move buyers from awareness to pipeline Map customer journeys and identify the optimal touchpoints and messaging for mid‑market and enterprise buyers Orchestrate campaigns across paid media, email, events, content, GEO and social, ensuring they work as a system, not silos Support conferences and webinars that generate leads, ensuring efficient post‑event follow‑up to maximize pipeline growth Collaborate closely with sales to align on lead generation goals, operationalize handoff processes, and ensure leads are converted into new opportunities in a timely manner Collaborate closely with marketing ops to analyze campaign performance and utilize data‑driven insights to optimize and improve ROI, focusing on metrics that drive revenue Work with marketing automation tools to ensure the seamless execution of campaigns and maintain accurate tracking of all activities in our HubSpot CRM The right person for this role will have 6+ years of professional non‑internship marketing experience in a B2B SaaS capacity Experience developing integrated demand generation strategies across the full customer lifecycle, identifying the right tactics for each stage of the journey (awareness, consideration, decision, retention) and creating systematic approaches rather than isolated, channel‑specific campaigns Demonstrated experience using AI tools and AI‑first approaches in meaningful ways for demand generation work, including campaign optimization, content creation, audience targeting, personalization, or marketing automation Experience using customer research, hard data and metrics to back up assumptions, generate forecasts Experience with A/B testing Experience creating, managing, and optimizing digital marketing campaigns to maximize ROI and ensure effective targeting and budget utilization Experience implementing an integrated Editorial Calendar (will work with the VP of Marketing and be responsible for hiring/managing a content creator) Experience using the following tools: HubSpot Marketing and Sales Hub, Canva, Zoom, Apollo, Webflow, Paid SEM, SEMrush/Moz Proven experience scaling the demand generation discipline at a Series A/B startup Bonus points if you have: Experience developing and executing complex, data‑driven SEO strategies utilizing SEO tools and techniques, including keyword research, on‑page/technical optimization, and performance monitoring Experience working with ZoomInfo, 6sense Experience with conference planning, management and logistical coordination (before, during, and after the event) Location We strongly prefer candidates based in Vancouver, where you'll work from our Olympic Village office three days per week. For the right candidate, we're open to remote arrangements within Canada, with a requirement to travel to Vancouver at least once per quarter for team collaboration. Compensation package Base salary: $108,000 – $125,000 (based on experience and performance) Variable compensation tied to pipeline targets Employee stock options based on experience level Comprehensive health benefits, including Lifestyle Spending Account Four weeks of paid vacation per year Work anywhere in the world for 60 days of the year Parental leave top‑ups: 6 months for birthing parents, 8 weeks for non‑birthing parents (up to $100,000 annual salary) Enhanced mental health benefits through Dialogue, providing unlimited access to mental health practitioners at no cost Equal Opportunity Employer Quandri is dedicated to fostering a diverse and inclusive workplace. As an equal opportunity employer, Quandri adheres to Canadian labour laws and does not engage in discrimination based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or any other status protected under Canadian law. #J-18808-Ljbffr