This role is a key part of the Manulife Bank Strategy, Governance and Controls team and will contribute to the successful delivery of the overall strategic mandate. This influential and high‑profile role will support consistent delivery of compelling messages for the CEO of Manulife Bank that reinforce the strategic objectives. It enables the CEO’s voice, narrative, and presence by translating bank strategy into clear, compelling communications, executive content, and engagement moments that drive alignment, execution, and impact. The ideal candidate is a strategic thinker and a skilled communicator with the ability to make complex concepts simple and engaging for various audiences. This position acts as a liaison between the CEO and cross‑functional teams, ensuring the effective execution of go‑to‑market strategies, optimizing communication, and tracking progress toward business goals. Key Accountabilities Serve as a primary point of contact for internal and external stakeholders involved in go‑to‑market activities establishing and maintaining a strong, consistent brand identity across all media and stakeholder touchpoints facilitating clear communications and alignment. Maintain a single source of truth for Bank positioning, product narratives, internal/external speaking points, managing access and freshness governance. Orchestrate teams to deliver executive ready content (briefs, speaking notes, decision memos) and in a copy platform enforcing artifact standards and style. Partner with Risk, Legal and Compliance as needed to ensure content and presentations are compliant and approvals auditable. Identify potential risks and obstacles in go‑to‑market plans; proactively develop mitigation strategies in collaboration with relevant teams. Communications & Brand Management Drive fulsome executive event support for the bank to foster engagement and connect employees’ work to the mission of the bank. Lead the planning and development of semi‑annual Leaders Forums and partner with the Canada Communications team to host two townhalls. Ensure events reinforce strategic positioning and deliver measurable impact. Prepare Briefs for the CEO and other executives for external events including research and create briefing documents for the CEO and executives ahead of meetings, interviews, and events. Summarize essential information, talking points, and anticipated questions to enable effective participation. Strategic Communications Planning Concise articulation of bank strategy, priorities and performance to bank employees. Drive holistic executive communications support for the President & CEO, Manulife Bank. Ensure alignment to the overall Global and Segment communications plans, as well as the Manulife Bank strategy and OKRs. Collaborate with the CEO to develop and refine go‑to‑market strategies for products, services, and market expansions. Draft executive communications, presentations, and messaging related to go‑to‑market strategies; ensure consistency and clarity. Strategic Communication Go‑To‑Market Performance Tracking Collaborate with Canada Communications on maintaining KPIs and metrics to evaluate the effectiveness of PR, branding, communications, and event initiatives. Conduct market research to identify opportunities, trends, and competitive threats; provide actionable insights to inform CEO decision‑making. Recommend enhancements to processes and tools to increase the efficiency and effectiveness of go‑to‑market operations. Qualifications Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field (Master’s preferred). 3–5 years of experience in executive communications, public relations, or similar roles. Proven track record of managing high‑profile individuals or brands. Exceptional writing, editing, and verbal communication skills. Strong organizational and project‑management abilities. Ability to work under pressure and handle confidential information with discretion. Experience with media relations and crisis communications is a plus. Effective conceptual, diagnostic, analytical and problem‑solving skills. Well‑developed planning and project‑management skills. Extremely detail‑oriented, self‑starter, deadline‑driven. Receptive and adaptive to an evolving, fast‑paced environment. Excellent knowledge with MS Office including Word, Excel and PowerPoint. If the successful candidate is in Québec, proficiency in both languages will be required to support clients from various provinces outside of Quebec. Salary and Benefits Région de référence du salaire: Toronto, Ontario Modalités de travail: Hybride L’échelle salariale devrait se situer entre: $92,900.00 CAD – $142,900.00 CAD Les employés ont également la possibilité de participer à des programmes incitatifs et de recevoir une rémunération liée à la performance de l’entreprise et des individus. Le salaire réel variera selon les conditions du marché local, la région géographique et les facteurs propres au poste, tels que les connaissances, les compétences, les qualifications, l’expérience et la formation. Manuvie offre aux employés admissibles une vaste gamme d’avantages sociaux personnalisables, notamment une assurance soins médicaux, soins dentaires, santé mentale, soins de la vue, invalidité de courte et de longue durée, assurance vie et assurance DMA, assurance adoption, de maternité de substitution et de soins médicaux non urgents ainsi que des programmes d’aide aux employés et leur famille. Nous proposons également aux employés admissibles différents régimes d’épargne‑retraite (y compris des régimes de rente et un programme international d’actionnariat assortie de cotisations patronales de contrepartie) ainsi que des ressources en matière d’éducation et de conseils financiers. Notre généreux programme de congés rémunérés au Canada comprend les jours fériés, les congés annuels, les congés personnels et les congés de maladie, et nous offrons toute la gamme des congés autorisés prévus par la loi. When you join our team We’ll empower you to learn and grow the career you want. We’ll recognize and support you in a flexible environment where well‑being and inclusion are more than just words. As part of our global team, we’ll support you in shaping the future you want to see. Le poste annoncé correspond à une vacance existante. Manuvie est un employeur qui souscrit au principe de l’égalité d’accès à l’emploi et favorise un milieu de travail inclusif. Il s’engage à assurer un recrutement, une fidélisation, une promotion et une rémunération équitables, et administre toutes ses pratiques et programmes sans discrimination en raison de la race, de l’ascendance, du lieu d’origine, de la couleur, de l’origine ethnique, de la citoyenneté, de la religion, du genre (y compris grossesse et affection liée à une grossesse), de l’orientation sexuelle, des caractéristiques génétiques, du statut d’ancien combattant, de l’identité de genre, de l’expression de genre, de l’âge, de l’état matrimonial, de la situation de famille, d’une invalidité ou de tout autre motif protégé par la loi applicable. #J-18808-Ljbffr