Metric Marketing is a dynamic and innovative marketing agency based in Winnipeg, serving private schools and educational institutions across North America. We pride ourselves on a culture that thrives on our core values of Passion, Balance, and Camaraderie. We’re seeking a talented and versatile Marketing Strategist to join our team – someone who can connect human-centric creativity with data-driven strategy to create engaging, innovative, and impactful work for our clients. Education & Experience: Proven Experience: Minimum 3-5 years in a related marketing, communications, or strategy role. Previous experience in a marketing/advertising agency or a similarly fast-paced environment is preferred. Strategic & Creative Core: Must have experience in marketing strategy (brand/campaign), creative concept development, and copywriting/editing for digital platforms. Experience in social media strategy, email and SMS marketing, market research, or the private school/education industry is a significant asset. Education: A diploma or degree in a related field is preferred. Technical Proficiencies: Basic spreadsheet skills, presentation layout, and digital communication skills are required. Experience developing ad copy & concepts for a wide range of digital platforms (i.e. Google, Meta, TikTok) – and the ability to use past performance to optimize new creative – is a must. Key Job Duties & Outcomes: Strategic Storytelling: Develop expert campaign strategies, including audience personas, competitive scans, and positioning recommendations that drive conversions at every step. Concept & Collaboration: Collaborate to develop creative campaign concepts, working closely with graphic designers, copywriters, and digital strategists to bring those ideas to life. Expert Copywriting: Write and/or edit clear, compelling, and on-brand ad copy for various digital platforms, ensuring quality and consistency. Insights & Research: Conduct market research, interviews, and focus groups to find the “big ideas” and actionable insights that solve our clients’ challenges. Client Representation: Act as a key client-facing consultant, presenting strategic work and creative concepts with confidence and professionalism. Continuous Learning: Jump into learning Metric’s specialized deliverables, processes, and private school niche – and keep growing and sharing the knowledge. Stay on top of emerging tech and ad trends, and recommend applications for our work and our clients. Communication: Exceptional verbal and written communication skills are critical for this client-facing role. Positive Problem-Solving: Sets a high bar for energy, quality, and collaboration within the creative department and the wider agency. Strategic Thinking: Able to look at problems from multiple angles to determine the best approach for our clients. Collaboration: Works seamlessly with internal and external teams, prioritizing great ideas and collective success. Why Join Metric Marketing? Competitive Pay: Attractive salary packages and a company-wide profit sharing program. Work-Life Balance: Hybrid work options, 3 weeks paid vacation, and paid personal/sick days. Professional Development: Support for ongoing learning and growth as you build your career with a winning revenue team. Benefits Package: Comprehensive health and wellness benefits. Office Perks: Enjoy a comfortable modern office space in a downtown heritage building, casual dress code, culture days, free office snacks and drinks, equipment for your home office, and quarterly social events. If you’re a positive, high-energy marketing pro who wants to be part of a vibrant team that values work-life balance and camaraderie, we’d love to hear from you. Apply now to join Metric Marketing and help us create great work for great clients. #J-18808-Ljbffr