Drive strategic marketing measurement as an expert analyst with a focus on AI and brand optimization. This remote position emphasizes your analytical prowess in enhancing marketing impact and advancing experimental rigor across teams.As a pivotal member of the Marketing Strategy team, you'll lead initiatives in AI Engine Optimization and advanced measurement frameworks. Your role involves analyzing visibility and share of voice, while supporting data ingestion and modeling efforts. You'll work closely with various teams to inspire data-driven experimentation and foster clarity in complex presentations to stakeholders.Key Responsibilities:• Analyze AI search visibility for strategic enhancements• Drive cohesive narratives from diverse data sets• Build structures for rigorous marketing experimentation• Support media mix modeling and multi-touch attribution• Translate complex data into actionable insightsRequirements:• 5+ years in statistical analysis or experimentation• Strong understanding of SEO and emerging AI landscapes• Experience in advanced measurement frameworks• Excellent communication skills for diverse audiences• Detail-oriented with strong analytical abilitiesUtilize your expertise in statistical analysis to meaningful marketing strategies and drive impactful measurement across multi-channel environments.#J-18808-Ljbffr
Lead Strategic Measurement Analyst Driving Ai And Brand Insights
TWILIO
, , canada, , , canada
Published 27 days ago
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