We are seeking a versatile and highly skilled Data Scientist to join our dynamic team. This role is pivotal in driving data-driven decision-making across our B2C and Adtech initiatives, with occasional contributions to our B2B sector. You will be responsible for developing sophisticated models, conducting deep-dive analyses, and extracting actionable insights from complex datasets to optimize user experience and advertising performance.This is a contract role until March 2027, and we only consider candidates who are eligible to work in Canada and can work in a hybrid model at our Oakville, ON, Canada location.Day to DayB2C & Adtech Optimization : Design and implement machine learning models to improve customer acquisition, retention, and lifetime value. Optimize ad delivery algorithms and attribution modeling to maximize ROI in the Adtech space.Cross-Functional Collaboration : Partner with Product, Marketing, and Engineering teams to define key performance indicators and deliver data products that solve real-world business problems.Advanced Analytics : Conduct end-to-end analysis, including data collection, cleaning, exploratory data analysis, and visualization. Translate technical findings into compelling narratives for non-technical stakeholders.B2B Support : Provide analytical support for B2B initiatives, focusing on lead scoring, churn prediction, and market segmentation as needed.Strategic Reporting : Maintain a close reporting line with the Director to ensure technical roadmaps are executed efficiently and insights are integrated into the broader FY26 data strategy.Qualifications We Are Looking ForDegree in a STEM discipline (Master’s or PhD in Data Science, Statistics, Computer Science, or a related quantitative field is preferred but not required).3+ years of experience in data science, specifically within B2C or Adtech environments.Expertise in Python or R, and advanced proficiency in BigQuery for data extraction and manipulation.Hands‑on experience with Scikit-learn, TensorFlow, NumPy, SciPy or PyTorch.Strong understanding of digital advertising metrics (CPM, CPC, ROAS) and consumer behavior modeling.Experience with distributed computing environments such as Spark.Skills in graphical data visualization (Matplotlib or similar).Strong communication skills, including the ability to explain complex ideas to non-technical audiences.Nice to HaveExperience developing deep learning solutions in industry or research.Experience applying deep learning to large datasets where distributed data frameworks are necessary.BenefitsOpen and transparent communication, including All Hands Meetings with our CEO.Frequent employee pulse surveys to value your feedback and continue to improve the workplace.Anonymous reporting platform to ensure everyone’s voice is heard if you are not comfortable speaking up.We Encourage Diverse Applicants DON’T MEET ALL THE REQUIREMENTS? DON’T WORRY…Not all applicants will have skills that match a job description exactly. Pelmorex values and welcomes diverse experiences. While having desired qualifications makes for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn’t followed a traditional path, don’t let that stop you from considering Pelmorex. We are always looking for people who will be a culture add.#J-18808-Ljbffr