At Equitable, we believe work should be a place where you feel supported, inspired, and empowered to grow. In our caring and collaborative environment, your curiosity is encouraged, your passion is recognized, and your contributions truly matter. Together, we create meaningful impact, for our clients, our communities, and each other. The Opportunity At Equitable, we believe great things happen when we work together. We’re a Canadian mutual company driven by purpose – putting people first and helping Canadians protect today and prepare for tomorrow. If you’re passionate about making a difference and growing your career in an inclusive and collaborative environment, we’d love to hear from you. Our culture is built on care, passion and curiosity. We put people above all else, strive to be our best and welcome new ideas to deliver positive outcomes. This role is responsible for driving the strategic direction of Individual Wealth products to support the organization’s growth and competitive positioning. Working closely with senior leadership and key cross‑functional partners, the Individual Wealth Product Strategy Manager identifies market opportunities and develops forward‑looking product strategies that enhance and evolve our Individual Wealth product offerings. Work Arrangements This is a hybrid role. You will work in our office in Waterloo, ON a minimum of two (2) assigned, consecutive days every other week, plus a fifth (5th) assigned day per month. You are welcome to work from the office more than the minimum requirement and there may be some roles that are required to work in our office more than the minimum requirement. What you’ll do Develop and implement strategic product plans to achieve business objectives and drive growth. Conduct market research and analysis to identify trends, opportunities, and the competitive landscape for our products. Prepare and present reports, proposals, and recommendations to senior leadership regarding product strategy. Build and maintain relationships with key stakeholders, including advisors, partners, and industry leaders, to support product development. Monitor and evaluate the effectiveness of product strategies and make adjustments as needed. Incorporate Human Centric Design (HCD) practices to ensure that all product strategies and development efforts are aligned with the needs and experiences of our clients. As the HCD champion, you will partner across the organization, fostering collaboration and alignment, sharing best practices and resources to elevate the organization’s overall capabilities. Support the creation of advanced marketing and sales materials, collaborating with the marketing and sales teams to develop compelling content that promotes our products and strengthens client and advisor relationships. What you’ll bring Bachelor’s degree in business administration, Finance, or a related field. Minimum of 5 years of experience in product strategy development, business development, or a related role within the financial services industry. Strong analytical and problem‑solving skills, with the ability to think strategically and critically about product development. Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all levels. Proven track record of successfully managing and executing strategic product projects. Ability to work independently and as part of a team in a fast‑paced, dynamic environment. Experience with Human Centric Design practices and a strong understanding of how to apply these principles to product strategy and development. What’s in it for you Career Growth: Regular learning sessions and development opportunities. Total Rewards: Incentive pay, annual salary reviews, employer‑paid benefits and pension matching. Time Away: Competitive vacation plus one paid volunteer day each year. Flexibility: Healthy work‑life balance with employee wellness always top of mind, complemented by a “dress for your day” approach. At Equitable, we’re committed to fair pay and an inclusive, accessible hiring experience. If you need accommodations or alternative formats at any stage, just reach out to us at , we’re happy to help. Your base pay will be based on your skills, qualifications, experience, and education. In addition to your salary, this role is eligible for a discretionary annual incentive award tied to business performance, plus a wide range of competitive benefits. Reports To: Head Individual Wealth Product and Marketing Department: Individual Wealth Marketing Term: Permanent Full-Time #J-18808-Ljbffr