About the Role The Performance Marketing Team at Agoda focuses on data-driven, at-scale marketing programs that improve customer lifetime value. The team blends analysts, marketers, and data scientists to test, optimize and model paid media campaigns. Responsibilities Test, analyze, and optimize paid campaigns on TikTok, Meta, YouTube, and other platforms; design hypotheses and implement changes from successful tests. Build surveys to track brand metrics and develop research methodologies. Analyze large data sets from experiments, develop optimization models, and build dashboards. Qualifications Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, engineering, statistics, or science). Working knowledge of running paid social campaigns on TikTok, Meta, and YouTube. Fluent and confident communication in English. Exposure to data analysis packages or databases such as SAS, R, SPSS, Python, VBA, SQL, or Tableau. Proficiency in Excel. Strong problem‑solving, numerical reasoning, and statistics skills. Intellectual curiosity. Efficient stakeholder management skills. Preferred Qualifications Experience in digital marketing. Equal Opportunity Employer At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy. #J-18808-Ljbffr