Marketing / PR / Events MoD is seeking a dynamic and strategic Senior Social Media Manager to join our client’s growing team! In this pivotal role, you will be responsible for crafting and executing a comprehensive social media strategy that drives awareness, engagement, and lead generation across key segments. Key Responsibilities Develop and execute a long-term, performance-driven social media strategy aligned with business priorities Lead the planning and management of multi-platform campaigns Work collaboratively to design and optimize lead generation funnels that drive traffic to landing pages and email capture initiatives Manage and optimize paid social campaigns through external agency relationships Create and oversee high-quality, compliant social content, translating complex investment ideas into clear, compelling messaging Own the social content calendar, ensuring consistent, timely, and strategic content delivery Key Qualifications 5-8 years of experience in social media management (financial services is a strong asset) Proven ability to build and execute strategic campaigns, not just manage day-to-day posting Strong understanding of lead generation, conversion funnels, and performance marketing Highly analytical, with experience using tools such as LinkedIn Analytics, Google Analytics and campaign tracking (UTMs) Strong project management skills with the ability to manage multiple initiatives simultaneously Experience with tools such as Hootsuite, Sprout, Canva, Adobe Creative Cloud, WordPress, and Mailchimp #J-18808-Ljbffr