Here is a cleaned and fully compliant version of the job description:At OMD we are much more than just a media communications agency. As part of the Omnicom Media Group, we approach media in a way that creates experiences to connect with people, drive growth and make businesses stronger. As the world grows with opportunities, we react by combining innovation, creativity, empathy, and evidence to move faster, reach further and take smarter risks.Omnicom Media programmatic team (OMD Programmatic) delivers market-leading programmatic media technologies and solutions to Omnicom clients globally. Our wide range of products and services include programmatic media buying for display, video, mobile, social, and emerging channels, audience segmentation, on‑demand audience and media analytics, including custom insights, and programmatic strategy consulting.OVERALL RESPONSIBILITIES Performance ManagementMaster media buying related technologies, including DSPs, DMP, 3rd party ad servers and manual exchangesWork closely with our partners (technology, media, and data) to oversee the launch and execution of campaignsActively analyze audience and user data to identify areas of campaign performance growth on existing accounts and lead efforts to capitalize on those opportunitiesHands on execution and/or team management of optimization recommendations that meet stated client objectivesMake campaign recommendations and ensure flawless implementation (either directly or through partners)Actively partner with the Data Sciences and Insights teams to identify and drive opportunities to deliver deeper insights into audience and user dataWork with the Product team to enhance the utility of existing trading‑related technologiesDefine & manage performance goals by assigned client(s)Set and achieve client‑level media mix goalsManage partner relations to ensure consistently successful launch and execution of client campaignsProgrammatic SolutionsProvide hands on execution or direct a team to manage brand campaigns across the following areas: strategy development, project management, report delivery, and optimization log upkeepConstantly strive to improve processes, documents, checklists, etc. that ensure efficient procedures and continual improvement for both new and existing clients.Partner and collaborate with the Programmatic Solutions teams to act as an expert resource to educate, inform and foster account growthProvide strategic insight to develop long term execution plans from client’s stated business objectives and implement those plansEffectively communicate with the management team on account and group status in a professional manner befitting a senior level team memberLead & cascade the client planning, delivery and measurement plan & communication to both clients and agency partnersInternal & external technical explanation/understanding of 3rd party planning, activation & measurement toolsOrganizational ManagementLead and effectively manage a team of P&O Specialists and facilitate each team member’s development providing ongoing coaching, feedback and career growthTrain team members and others on media buying best practicesParticipate in broader organizational leadership initiatives (e.g. Operating Team, Task Force) ensuring successful implementation and execution by modeling organizational and leadership capabilitiesCoaching direct reports on career pathing of indirect reportsREQUIRED EXPERIENCE AND EDUCATIONUnderstanding of Digital Advertising (Display, Search, Social, Mobile)Bachelor’s degree in operations research, mathematics, economics, statistics, physics, engineering, communications, marketing, or advertising. Master’s degree a plusExperience working with Microsoft Office SuiteAdvanced Excel/spreadsheet capabilities, Macro/VBA experience a plusExperience optimizing Display marketing campaigns across DSP, DMP, and Ad Serving platforms.5‑8 years of overall work experience, with a minimum of 4 years recent managerial experiencePrevious experience in media/DR management, search, or marketing on a managerial levelDESIRED ATTRIBUTESProactive, self‑starter, capable of setting goals and reporting progress against themExceptional ability to use data to solve problems and understand campaign performance, analytical thinker and processorStrong leadership & communication skillsTeam playerStrong organizational navigation – able to manage and prioritize multiple projects and work well with a matrixed organizationBe confident in analyzing and acting on marketing dataAbility to train and inspire people and foster a strong, cohesive working team by giving proper, thorough, and timely feedbackData analysis in Excel, including Pivot Tables & basic statistics. Experience with SPSS, SAS, Salesforce, Business Objects or other BI & statistical toolsets a plus.Advanced understanding and experience with DSPs, DMPs, 3rd Party data, and Ad TraffickingStrong business acumen and account management ability– demonstrated ability to be forward‑thinking and innovative while understanding client needs and the limitations of our business processes and technologiesOmnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities.BenefitsVirtual Monthly Town Hall MeetingsFull complement of health benefitsSpecial Days (extra time‑off days around statutory long weekends)Rewards & Recognition program when you go above and beyond the call of dutyOMD is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.COMMITMENT TO IDEA OMG is dedicated to cultivating a workplace that not only respects but actively champions Inclusion, Diversity and Equity through Action (IDEA). This commitment ensures that our workforce composition intentionally reflects the rich cultural mosaic of Canada with representation from various dimensions of diversity. It also drives how our team members, leadership, client services, employment practices, and relationships with all stakeholders are shaped.#J-18808-Ljbffr
Associate Director, Programmatic
OMD
vancouver, vancouver
Published 18 days ago
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