Lead innovative strategies as a Senior Marketing Manager specializing in growth and demand generation. Harness data to inform lifecycle marketing and enhance engagement within a collaborative setting.This pivotal role focuses on developing and executing marketing strategies that drive engagement. As a leader of a high-performing team, you will optimize lifecycle marketing through detailed performance analysis. Your collaboration with key stakeholders will ensure successful implementation of marketing initiatives across various platforms.Key Responsibilities: • Direct lifecycle marketing programs and demand generation strategies • Analyze data to optimize marketing performance • Supervise partnerships with agency teams for optimal outcomes • Manage budget allocation for performance marketing campaigns • Ensure effective cross-functional collaborationRequirements: • 6+ years of experience in lifecycle marketing • Proven track record in the hospitality sector preferred • Strong skills with MS Office and Google marketing tools • Experience with data platform analysis • Effective communication and leadership qualitiesBecome a catalyst for marketing success by driving data-driven initiatives and engaging teams to create remarkable customer experiences. #J-18808-Ljbffr
Senior Marketing Leader For Growth And Demand Generation
PURSUIT COLLECTION
calgary, calgary
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