Company Overview Global Spatial Technology Solutions (GSTS) is a Global Maritime Intelligence company delivering solutions to enhance decision‑making across the maritime and logistics industry. Our platform, OCIANA, is designed to save lives, energy and the environment on a global scale using innovative data collection and analysis techniques. Role Summary The Content Marketer position is a strategic, hands‑on role responsible for developing compelling content that supports GSTS’s growth objectives across marketing, sales, and brand awareness. The candidate will translate complex maritime intelligence and technology concepts into clear, engaging content that resonates with target audiences across the commercial, defence, and public‑sector markets. This role reports to the fractional CMO with a dotted line to the COO and works closely with the revenue team, product leaders, subject matter experts, and external partners to support demand generation, brand positioning, and thought leadership initiatives. Key Responsibilities Develop and execute a content strategy aligned with GSTS’s business, product, and revenue goals. Create high‑quality written content, including website copy, blogs, case studies, whitepapers, sales collateral, and thought leadership pieces. Translate technical and data‑driven concepts into accessible, audience‑focused content. Collaborate with internal stakeholders to gather insights and ensure accuracy and consistency of messaging. Support demand generation efforts through content for campaigns, emails, landing pages, articles, and social posts. Manage and maintain website content, ensuring clarity, consistency, and SEO best practices. Coordinate content to support events, product launches, announcements, and PR initiatives. Track content performance and contribute to reporting on engagement and lead impact. Experience & Qualifications Proven experience in content marketing, content writing, or a similar marketing communications role. Strong writing and editing skills with a keen eye for clarity, tone, and structure. Experience creating B2B content, particularly for technology, data, or enterprise audiences. Minimum 5 years of experience in defence, security, maritime, or operational environments, including at least 3 years of direct experience in the defence & security sector. Ability to manage multiple projects and deadlines simultaneously. Comfort working with subject matter experts to distill complex information into clear messaging. Familiarity with SEO fundamentals and content performance measurement. Experience working with CMS platforms, AI, Canva and other marketing tools. Bonus Points Degree or Diploma in Marketing, Communications, Journalism, Business, or a related field. Experience supporting sales enablement or demand generation initiatives. Experience with Maritime Domain Awareness, AIS, or SAR data. Background in ISR, intelligence support, or operational analysis environments. Experience producing reports or briefings for government or defence audiences. Proficiency with CRM and marketing platforms (e.g., Salesforce, Mailchimp). What We Offer Competitive salary and PTO. 100% employer‑paid health and dental benefits for you and your family. Annual HSA/FSA allotment. Access to virtual mental and physical health professionals. Annual professional development spend. One‑time tech allowance. Why Work With Us Remote‑first culture: Flexibility of working from anywhere in Canada with optional hybrid offices in Dartmouth, Nova Scotia and Montreal, Quebec. Have a meaningful impact: Join a dynamic environment where your contributions directly influence our products and company growth. Collaborative team: Small, agile team that values positivity, creativity, and open communication. Continuous learning: Opportunities for skill development and staying current with industry trends. Exciting industry: Work on cutting‑edge projects in a rapidly evolving field, applying your skills to solve real‑world challenges. Work‑life balance: Respect for your time outside work and a healthy balance between professional and personal commitments. EEO Statement We are committed to creating a sense of belonging amongst our team. We place an emphasis on fostering a diverse, collaborative, and inclusive working environment. We welcome applications from qualified candidates irrespective of social and cultural background, age, gender, disability, sexual orientation or religious belief. #J-18808-Ljbffr