Improvadois an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like ASUS, Docker, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.About The Role The Senior Marketing Analyst’s primary responsibility is to help clients maximize value from their marketing data. You’ll design and maintain dashboards across BI platforms, ensure data quality, and deliver clear, actionable reporting. While your main focus is analytics, you’ll also manage data transformations in dbt when needed. This role requires both technical expertise and client-facing communication skills. You’ll also leverage AI tools to 10x your productivity, so a passion for incorporating artificial intelligence into data workflows is essential.We are looking for someone who is reliable, responsible, quality-minded, keeps commitments, takes ownership of their work, and can confidently present results to clients. You should be someone we can truly rely on in client-facing delivery and long-term projects.ResponsibilitiesSupport clients directly — understand their requirements, translate them into data solutions, and deliver clear insightsBuild and maintain dashboards and reports in Looker, Power BI, and Tableau — depending on client setupProactively identify opportunities, trends, or risks in marketing data and communicate findings clearlyWrite, optimize, and troubleshoot SQL queries for reporting, analysis, and investigationsManage and enhance data transformations with dbt where necessaryConduct QA/UAT to ensure data accuracy, consistency, and trustworthinessUse Git for version control and collaborationLeverage AI tools to be 10x more productive than the average analystMust Have QualificationsExpert-level proficiency in at least one BI platform (Looker, Power BI, or Tableau), with the ability to deliver projects across all3+ years of SQL experienceEnglish C1 level with excellent written and verbal communicationAbility to communicate directly with clients and stakeholdersTakes ownership and responsibility for their work and resultsCan present their work and insights confidently to clientsConsistently checks their own work for quality, accuracy, and completeness before deliveryStrong analytical skills, proactive problem-solving, and close attention to detailComfortable with ambiguity and able to drive clarity with clients and internal teamsHands‑on experience with QA/UAT processesProficiency with AI tools and the ability to learn new ways of working are essentialNice to HaveKnowledge of Google Analytics (for business understanding)Knowledge of Google Analytics Data Streams2+ years dbt experience in analytics workflowsFamiliarity with marketing platforms data (Google Ads, Facebook Ads, etc.)Understanding of Marketing Mix Modeling (MMM) conceptsWhat We OfferRemote-first environmentStrong product/market fit: marketing data product for US-based enterprises20 working days of PTO per yearUS holidays and additional days offExtremely fun & open startup environmentProfessional development reimbursement#J-18808-Ljbffr