Escrow.com is the world's largest provider of secure online payments. We have safely handled over US$ 7 Billion in transactions for some of the world's largest marketplaces and platforms, including Shopify, GoDaddy, and eBay.We are looking for a dynamic and strategic Go‑To‑Market (GTM) Manager to own the end‑to‑end strategy and execution of how we bring products, features, and partnerships to market. In this role, you will sit at the intersection of Product, Marketing, Sales, and Customer Success—ensuring that every launch lands smoothly and our global partners activate successfully.The ideal candidate is a "GTM quarterback" who thrives in cross‑functional environments, loves building repeatable launch playbooks, and has the technical fluency to drive adoption for complex Fintech products.Key ResponsibilitiesLaunch Ownership: Design and execute go‑to‑market plans for new product launches, feature rollouts, and platform integrationsAsset Creation: Build and maintain comprehensive customer‑facing "Go‑Live Kits," including co‑marketing toolkits, landing page copy, one‑pagers, and partner‑ready brand assetsCross‑functional Collaboration: Act as the central point of contact between Product, Sales, and CS to ensure alignment on messaging, target segments, and launch timelinesSales Enablement: Create and deliver enablement materials (pitch decks, battlecards, and FAQs) to train internal teams on new products and GTM motionsCustomer Activation: Monitor and optimize "Time‑to‑Go‑Live" metrics, working directly with strategic partners to ensure successful technical and operational onboardingGTM Performance: Track and report on success metrics, including activation rates and feature adoption, running retrospectives to continuously improve our launch runbooksRequired Qualifications4+ years of experience in GTM, Product Marketing, Growth, or a similar strategic roleProven ability to lead cross‑functional launches for technical products (SaaS, Fintech, or Payments preferred)Exceptional written and verbal communication skills, with a talent for distilling complex technical infrastructure into clear value propositionsStrong business acumen and the ability to align various departments around a shared launch goalExperience with data‑informed decision‑making and tracking product‑led growth metricsComfortable working in a fast‑paced, high‑stakes environment where every day is differentFamiliarity with APIs, marketplace ecosystems, or platform integrationsNice to HaveExperience in digital payments, escrow, or international compliance‑heavy environmentsFamiliarity with partner co‑marketing or platform‑specific GTM strategiesExperience in high‑growth startups where you have built playbooks from the ground upSuccess CriteriaOwnership Mentality: You take full responsibility for the success of a launch, from the high‑level strategy to the smallest copy detailResourceful & Proactive: You identify friction points in the customer journey and build the tools necessary to solve themClarity‑Driven: You ask thoughtful questions to ensure that the product vision is clearly communicated to our global user baseGrowth Mindset: You treat every launch as an opportunity to learn, iterating on your playbooks to drive higher activation volumeBenefitsFast‑track your career: We boast a meritocratic culture, renowned for hiring into senior roles from within and producing many business and product leaders in the FinTech industryNot a cog‑in‑the‑machine: You will join a global FinTech with a culture that allows you to take ownership and see the tangible impact of your work immediatelyWeekly Town Halls: Direct Q&A sessions with the CEO where you can ask anythingHack‑a‑thons: Quarterly events where teams create solutions to existing problems and win prizes, filled with games, shows, and foodWeekly Team Lunches: Thursday lunches featuring rotating local cuisinesFun Team Building Events: We prioritise a high‑energy office culture and meaningful in‑person collaboration#J-18808-Ljbffr