Lightspeed’s Golf Marketing team is seeking an Integrated Marketing Manager to lead strategic marketing programs across all channels, including media buys, events, lead generation, and brand initiatives. Responsibilities Find opportunities to build into the Golf Marketing strategy and roadmap that will help the team achieve Golf business unit objectives. Develop marketing briefs and conduct creative team briefings for all integrated marketing initiatives. Own metrics monitoring, reporting and post‑mortem reviews of programs in collaboration with key stakeholders. Keep regional stakeholders informed about quarterly and yearly marketing plans and represent the region/industry’s progress against metrics and roadmap in stakeholder reviews (e.g., QBRs, monthly GTM reviews), sharing learnings from your campaigns with the wider team. Lead the execution of media buys with key golf industry partners from briefing to creation of assets, launch coordination and results reporting. Create and coordinate Lightspeed Golf’s presence at industry tradeshows and events to support outbound sales efforts and ensure the company stands out against the competition. Ideate and execute the delivery of customer marketing initiatives in collaboration with stakeholders across Marketing, Sales, Support and Product. Ideate and execute partner marketing initiatives with industry counterparts to develop and launch co‑marketing campaigns. Ensure effective project management practices across the Golf Marketing roadmap using JIRA, maintaining task tickets with clear descriptions, timelines and additional information for the content & design team. Proactively identify problems that may arise within projects and propose solutions. Support market research initiatives that inform product positioning such as competitive analysis and monitoring. Support the creation and execution of product launch programs and customer marketing initiatives. Support the delivery of communications and PR initiatives in collaboration with the Brand team. Qualifications 4+ years of Marketing Management or a Project Management/Creative Operations role within Marketing. Bias to action – takes initiative, prioritises tasks, flags issues proactively and collaborates on solutions. Ability to understand and own the delivery of all marketing project deliverables with a keen understanding of marketing asset production. Flexible in responding to changes in business priorities; proven ability to work effectively and efficiently under multiple, competing deadlines. Excellent verbal and written business communication skills in English. French is an asset though not required. Proven ability to interface with all levels of management with confidence. Proven ability to meet project deadlines. Thrives working in a collaborative, team‑oriented environment. Interest in or passion for Golf / Sports is a plus. Experience with JIRA/Monday.com/Looker/Hubspot/Google Analytics is a plus. Degree in marketing or business (optional), or proven industry experience. Benefits Enjoy a range of benefits that will keep you happy, healthy and (not) hungry: Lightspeed RSU program (we are all owners) Unlimited paid time off policy Flexible working policy Health insurance Health and wellness benefits Possibility for transit fees to be covered Paid leave assistance for new parents Volunteer day Lightspeed is a proud equal‑opportunity employer and we are committed to creating an inclusive and barrier‑free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. #J-18808-Ljbffr
Integrated Marketing Manager- Golf
LIGHTSPEED COMMERCE
montreal (administrative region), montreal (administrative region)
Published 26 days ago
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