Enhance customer journeys as an Automation Manager for Email Marketing. Lead strategy and execution of lifecycle programs to optimize engagement and increase revenue.This pivotal role involves managing the end-to-end automation of email and SMS marketing strategies. You will collaborate with technical, creative, and brand teams to implement best practices and drive measurable outcomes. Proven experience in Salesforce Marketing Cloud and a deep understanding of customer loyalty techniques are vital for success in this position.Key Responsibilities:• Execute and optimize email marketing lifecycle strategies• Collaborate on creative content aligned with branding• Analyze engagement metrics to refine campaigns• Ensure automation integrity and data accuracy• Lead compliance initiatives across marketing programsRequirements:• 7+ years in marketing automation roles• Strong command of Salesforce Marketing Cloud• Proven ability to use analytics for performance tracking• Strong communications and leadership capabilities• Experience in crafting customer-centric marketing solutionsLeverage automation tools to design customer journeys that inspire loyalty, engagement, and actionable insights within a thriving marketing environment.#J-18808-Ljbffr
Automation Manager For Email Marketing
CANADA GOOSE
toronto, toronto
Published 27 days ago
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