Senior Executive / Assistant Manager, Communications (Media & Brand Content) You will assist the Chief Communications Officer in driving the Hospital’s corporate communications role, particularly in brand strategy and management, with a view to reinforce SGH’s position as one of the world’s top-ranked hospitals and a preferred choice for patients, partners, and talent.You are responsible for stewarding and strengthening the SGH brand across the organisation. This role provides strategic counsel on brand position, narrative, and governance, ensuring consistency, and credibility across all touchpoints.You must demonstrate the ability to think holistically about the brand at a macro level, while remaining detail-oriented in execution and governance. You will need to adapt to changing situations and audiences, drive impactful narratives that enhance brand presence locally and regionally.The responsibilities include, but are not limited to, the following:Contribute to brand strategy, positioning, narrative, and stewardship across SGHEnforce brand guidelines, approval frameworks, and quality standardsContribute to brand-building activities including supporting corporate visits, etcSupport the Assistant Director, Communications, in oversight of SGH’s image, media management and publicity, and to ensure consistent communications messaging across all brand touchpoints and inform ongoing response strategies to emerging issues based on public/online sentimentsPlan and support internal stakeholders on events and other assigned projects including advice on protocol for Guest-of-Honour and VIPs and liaison with external vendors, if requiredCoordinate the day-to-day administration of the service areas of the departmentAttends and serves on committees to support communication projects and plansOther ad-hoc duties as assigned by supervisorJob RequirementsDegree in a relevant discipline (Communications/Marketing/Business Administration), with 2 years of experience in brand, marketing or communicationsExcellent stakeholder management and influencing skillsStrong judgement in complex environments, and are comfortable with ambiguity and changeHighly organised, discipline and able to manage multiple prioritiesStrong sense of ownership and pride in the work they do#J-18808-Ljbffr
Senior Executive / Assistant Manager, Communications (Media & Brand Content)
SINGAPORE GENERAL HOSPITAL
outram, outram
Published 21 days ago
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