Marketing is being reinvented by AI. This role is at the center of that transformation.We are looking for an AI-first Marketing Operations Lead to design, build, and orchestrate an intelligent, automated marketing engine.This is not a traditional Marketing Ops role. You will not just manage tools, you will reimagine how marketing operates using AI, leveraging LLMs (Claude), automation, and data to create a high-performance, self-optimizing growth system.You will sit at the intersection of marketing, data, and AI, owning the architecture that powers our go-to-market. Your mission is to maximize leverage: replacing manual work with automation, accelerating execution, and unlocking insights at scale.You will have the opportunity to build a next-generation marketing engine from the ground up, shaping how we scale growth with intelligence, automation, and speed.About Sidetrade Sidetrade is an AI company, listed on Euronext Growth, on a mission to revolutionize the way enterprises unlock value from their customers leveraging its Order-to-Cash Intelligence platform and its Data Lake.Sidetrade is positioned as a Gartner Magic Quadrant Leader since 2022.What you will be doingOwn and optimize the full Martech stack (Marketo, Salesloft, ZoomInfo, LinkedIn Sales Navigator, and adjacent tools)Embed AI tools into marketing workflows to automate tasks, improve personalization, and surface insights fasterManage lead lifecycle: scoring, routing, MQL handoff, and revenue attribution in partnership with sales, marketing, and BDRsBuild, execute, and optimize campaigns including email nurture, webinars, events, and landing pagesMaintain database hygiene, segmentation, and compliance (GDPR/CCPA)Deliver dashboards and reporting on funnel performance, campaign ROI, and pipeline contributionEvaluate and onboard new tools; manage vendor relationships and renewalsPartner with sales, demand gen, and RevOps to align on shared goals and seamless handoffsWhat you will bring5+ years in Marketing Operations within a B2B SaaS or technology companyExpert-level Marketo (or HubSpot/Pardot) and Salesforce CRM experienceHands-on experience with AI tools in a marketing context (content, scoring, automation, or analytics)Strong analytical skills with experience in funnel reporting and attribution modellingExperience managing Martech integrations (APIs, Zapier, and third-party platforms)Working knowledge of HTML/CSS for email and landing page customizationHighly organized, self-directed, and comfortable in a fast-paced, high-growth environmentMarketo Certified Expert or equivalent certificationExperience with ABM platforms (6sense, Demandbase, or Terminus)Familiarity with SQL or BI tools (Tableau, Looker)Background in revenue operations or cross-functional GTM alignmentBenefitsHybrid work model - a flexible mix of in-office and remote daysGreat culture - active social club organizing regular team events and activitiesHealth & wellness - medical coverage, life insurance, and other wellness programsTime off - competitive paid holidays plus public holidaysCareer growth & compensation - competitive salary, equal opportunities, learning & mentorship programs, and advancement supportAgencies We only accept applications from invited agencies via our Workable portal. Unsolicited CVs sent to managers or HR won’t be subject to fees.We’re committed to providing a welcoming and inclusive experience for every candidate. If you need any accommodation during the hiring process, just let us know.#J-18808-Ljbffr
Marketing Engineer, Ai And Agentic Systems
SIDETRADE
calgary, calgary
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