Job Description Insight Global is seeking a Growth Marketing Manager to own paid acquisition, website converstion optimization, lifecycle email optimization, and scale management and reporting for an AI B2C SaaS company. The successful candidate will manage and optimize ads, CPC, CTR, cost per trial, cost per paid customer, ROAS, and build and manage feature-specific retargeting based on user behavior, and monitor spend vs budget to make scale decisions based on performance triggers. Success will be determined by CPA trending downward, ROAS trending upward, and the LTV: CAC above 3:1. Additionally, success will show in consistent growth in paid customers attributed to paid channels, and data-backed scale recommendation delivered within 90 days. We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: Skills and Requirements 3–5+ years in performance or growth marketing (B2C or B2B SaaS) Paid budget ownership and funnel optimization experience Conversion rate optimization and experimentation experience Strong data fluency (CPA, ROAS, LTV:CAC) Lifecycle email experience Comfort shipping weekly experiments AI-native creative workflow experience Automation mindset #J-18808-Ljbffr